Creating outstanding packaging designs is no easy task – it takes creativity and innovation to think outside the box (quite literally). Not only does the packaging have to reflect the product, but the ...

The cosmetic packaging industry is evolving at lightning speed. That’s because customers make their decisions in seconds.

A tour of unique packaging design for food products found in Paris. The creator showcases various brands and creative package ...

Packaging is no longer about wrapping products nicely. Your product packaging helps you enhance the brand’s visibility.

NEW YORK, May 18, 2020 /PRNewswire-PRWeb/ -- 63% of consumers agree that product packaging is as important as the brand itself. DesignRush, a B2B marketplace connecting brands with agencies, compiled ...

Opinions expressed by Entrepreneur contributors are their own. Small companies may lack the marketing dollars and visibility of larger brands, but they can still stand out on the shelf by thinking ...

Packaging is one of these things that people don’t really care too much about until it changes. Introduce a different font, a fresh colour, or a new shape, and suddenly customers who never gave the ...

Twist ties that bedevil. Thick plastic requiring scissors to break open. Tape that gets wrapped around fingers. Those cursed strips known as zip ties. Packaging can be annoying for any consumer (see: ...