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Conversions in paid media come in many forms. Learn how to define a conversion for your campaigns and the value of your PPC marketing dollar. Once upon a time, a conversion in PPC was simple. It meant ...

Use this Conversion Rate Calculator to determine the conversion rate of your ads, emails, posts, webpages, links, etc. You can also use it to calculate the number of clicks, users, or sessions, and ...

Melissa Horton is a financial literacy professional. She has 10+ years of experience in the financial services and planning industry. Thomas J Catalano is a CFP and Registered Investment Adviser with ...

James Chen, CMT is an expert trader, investment adviser, and global market strategist. Gordon Scott has been an active investor and technical analyst or 20+ years. He is a Chartered Market Technician ...