Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...

TikTok has launched a free AI tool that can create scripts in a matter of seconds. The feature, called Script Generator, is available to all TikTok Creative Center users with a desktop TikTok for ...

The evolution of advertising over the past 20 years has been nothing short of remarkable. It was not until 2005 that digital advertising became recognized as a legitimate advertising medium. According ...

NEW YORK & AMSTERDAM--(BUSINESS WIRE)--With this latest innovation, users can now generate a complete audio ad simply by uploading a picture such as a product image, billboard ad, or even a photo of a ...

TikTok joins many social media platforms, including Meta and LinkedIn, which have adopted generative AI to make marketing easier for businesses. TikTok's new Script Generator tool uses AI to generate ...

Google Ads scripts have long been a powerful way to automate account management, improve efficiency, and reduce manual work. Whether it’s managing search terms, optimizing bids, or generating reports, ...

Getting an approved CTV ad creative ready for delivery is still a mostly manual process – as in, emails and spreadsheets – which may work for linear TV, where the creative and technical specs for ...

With a growing number of platforms and opportunities for advertisers to engage audiences, creative is increasingly challenging to track and manage across linear and digital channels. Lack of adoption ...

With an uncertain economic outlook, now is a good time for advertisers to ensure their tech stack includes the right tools and automations to save money in the long run. Google Ads scripts should be ...