Most of us know how refreshing and satisfying a Coke can be. Whether it’s poured over ice on a hot summer day, is accompanying a burger and fries at lunch or is sipped alongside a tub of buttery ...

A variety of different types of sodas in ice - Davizro/Getty Images If you're a big player in the soda game and wanna be taken seriously, you've gotta offer more than just your classic flavor. Take ...

Once upon a time, there was just Coca-Cola. If you wanted one without sugar, there was Tab – a saccharine, bitter, low-calorie option in a pink can. Then came Diet Coke, Coca-Cola Zero, not to mention ...

Authenticity, risk, and avoiding pale imitation — what Diet Coke’s marketing can teach nonalcoholic drinks about being ...

NEW YORK -- Coke Zero is getting revamped as Coke Zero Sugar. The new name is intended to make clearer that the drink has no calories, and a new recipe is intended to make the drink taste more like ...